St Mary's Hospice has been raising vital funds through its charity shop, with a dedicated team working hard to maximise every donation. Like many charity retailers, pricing relied on experience and manual research, a solid approach but one that takes time and can occasionally mean the true value of an item goes unrecognised. When the opportunity arose to trial ListAid, E-commerce Co-ordinator Abigayle was keen to see what difference it could make.
The team at St Mary's Hospice have always gone above and beyond to get the best return from donated goods. Pricing decisions drew on real knowledge and instinct, and eBay listings were created with care. But with so much stock coming through the door, the process of researching comparable prices and writing individual descriptions for each item is inevitably time consuming. For a charity where every pound matters, any tool that can help the team work smarter and not harder is worth exploring.
"We've been getting sales a lot quicker and at prices a lot higher than we ever thought we could get. Items are selling for double the price we'd expected and they're selling quickly." Abigayle, St Mary's Hospice
St Mary's Hospice became one of ListAid's beta customers, giving the team early access to the platform and the opportunity to shape its development through hands-on feedback. Staff began using ListAid both on the shop floor and in the eBay listing process, scanning donated items to instantly surface their market value.
The team established a clear process: items valued above £10 are passed to Abigayle for listing on eBay, while lower-value items are priced and put out in store using ListAid's suggested prices. This simple threshold has transformed the way donations flow through the charity.
Higher prices, faster sales: In-store items are now selling at up to double their previous price and moving quickly. Online listings are going out at around 30% above what the team would previously have charged.
Unearthing hidden value: A small decorative piece that would have gone out for a couple of pounds was scanned and found to be worth £25. Items like this are now being listed and sold at their true value.
Half the time per listing: Abigayle completed eBay listings in around 30 minutes, a task that would previously have taken an hour. That is a 50% time saving on every listing session.
Consistent, professional listings: Every listing looks polished and cohesive, regardless of who creates it. Descriptions are accurate and well structured.
Abigayle says "My favourite thing about it on the eBay side is that the listing just looks so nice. It looks really professional, and everything is cohesive. Whether I list it or someone else does, it always looks the same."
Having experienced ListAid from the very beginning of its development, Abigayle's recommendation is clear:
Abigayle says "It's definitely worth giving it a go. It really has helped both in-store and on eBay to get prices that we wouldn't have thought of."
For charity shops looking to maximise income from donated goods without adding to an already stretched workload, ListAid offers a compelling combination of smarter pricing, faster listings and consistent quality.
To arrange a free, no obligation demonstration, ring our friendly sales agents on +44 151 545 2050 or email your account manager accountmanagers@cybertill.co.uk